Employee benefits marketing & communications support

Awareness, understanding, value, appreciation

We all know the key to successfully launching any benefits programme into the workplace is good communication. Informing employees of all the features, benefits and rules, as well as promoting what they will get out of it personally, is essential. They need constant reminding of what their company is doing for them, otherwise they will forget the level of investment being placed in them. Motivano will work with you to optimise the awareness of your benefits scheme, by helping develop and deliver a strong and focused employee benefits communications strategy and plan.

Connecting with your audience

Motivano can help manage and execute a range of creative, relevant marketing solutions to create and maintain your staff's interest in their benefits. Our marketing team will help you develop a proactive communications strategy and recommend the most appropriate way to reach your people.

Reward Brand

Motivano can work with you to develop a complete Reward Brand, which will drive the look and feel of all employee benefits communication activity. This will vastly improve the recognition, acceptance and understanding of all benefits communication by your employees.

Creating a distinctive reward brand in line with the company's brand identity is a great opportunity to reinforce your business values and ethos and in turn boost employee engagement*.

Written communications

We'll work with you to produce online and printed communication material to draw attention to and explain any benefits programme's you offer.

For employees with limited Internet access, we can offer a 'personalised' magazine, branded with your company name and logo, which also supports the online service.

Poster campaigns

When needing to maintain a high profile in the workplace, posters work well. Ideal for launch campaigns and advertising any new benefit developments, Motivano can help design and produce any poster campaign.

E-mails

Email is a highly efficient form of communication as it is personal and immediate, informing employees of relevant benefit information and the latest 'hot' offers as soon as they arrive. With permission, we can send emails to individuals in your company or, if you prefer, you can distribute them yourselves.

Seminars

Organising a presentation is an effective way of demonstrating your commitment to your new benefits package, and it will also give employees the opportunity to ask questions. Motivano can support you in this process by providing speakers, presentation material and handouts.

Helpline

Should your employees wish to clarify anything about the Motivano service at any time, they can call our freephone helpline and speak to a live customer care representative.

*Employee Benefits, 2007